At Pineal Consulting Group, we acknowledge that collaboration and strong communication are paramount to achieving business goals, so we make it a point to meet regularly with our customers to discuss performance, share new initiatives, and resolve any issues. By going the extra mile in giving our customers "peace of mind", we have achieved a strong track record of service excellence.
Understanding
China, as the world's fastest growing developing economy presents a major opportunity for trade and investment by International IT, infrastructure, and other business related corporations.
Interest is being driven by the growth of imports into China in 2017 that totaled almost RMB 12.5tn (USD 1.95tn), an 18.7% increase from 2016. "With the world's largest population and the second largest economy, China is the second largest importer and consumer in the world. Chinese consumers have a rapidly-growing demand for high quality products and services. In the next five years, China is expected to import US$10 trillion worth of products and services," said Sun Chenghai, Deputy Director General of CIIE Bureau.
Opportunity
China is a complex and difficult market in which to enter and compete effectively. Many believe that the Chinese market is opaque and difficult to navigate without professional local guidance.
Like most countries, local relevance, good information and exceptional relationships are very important in the China market. To date, many overseas companies have wasted time and scarce resources with flawed China strategies. Global companies that want to really understand China and develop profitable business there need expert guidance and professional business development advice.
Challenges for Overseas Companies
E-COMMERCE
ITS NOT JUST ABOUT THE BIGGEST PLAYERS
E-commerce in China is not just about ‘Tmall’ & ‘Jingdong’, the two largest sites. For large brands and product launches with significant funding, these are great platforms in terms of the traffic they drive, however they are not a ‘magic bullet’.
Consider the most intelligent way to invest your budget when it comes to e-commerce exposure and establishing your sales infrastructure in China.
Today, mass distribution in China is dominated by large Asian groups, with Chinese distributors taking the most significant market share.
Shanghai Bailin on its own has 5000 sales outlets and a turnover of EUR 6.8 billion.
Lotus, a Thai distribution group, is also a major player in China. Groups from outside of Asia, including Carrefour and Walmart, have also been able to establish themselves, but foreign firms have yet to significantly establish themselves in rural areas, thus traditional trade is still significant.
There both evident and subtle nuances to mastering logistics in China. Through years of experience and a proven track record of success, PCG knows how to manage the obstacles which lie ahead. Be a part of the multifaceted and multi-industry digital ecosystem that touches every aspect of the Chinese consumers’ lives.
